Kentucky Grit
BRANDING, PACKAGE DESIGN
B.H. James Distillers is a spirits producer based in Adairville, Kentucky, a region steeped in pre-Prohibition whiskey-making history. Focused on small-batch craftsmanship, the brand honors Kentucky’s heritage while creating distinctive spirits that stand out in today’s market.
For their Kentucky Grit family of small-batch American whiskeys, a new wordmark and label design were developed to capture the true Kentucky spirit—and, as the name suggests, a bit of grit. Drawing inspiration from
pre-Prohibition whiskey aesthetics, the design incorporates custom seals, stamps, and a tax band for an authentic, handcrafted feel. The updated design was also adapted for their 100ml flask packaging.
Photography: George E. Baker Jr.